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Everything You Need To Know About Internet Marketing (Executive Brief)

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Brochure More information from http://www.researchandmarkets.com/reports/2686169/

Everything You Need To Know About Internet Marketing (Executive Brief) Description:

This Executive Brief in Spanish relates to the report 'Everything You Need To Know About Internet Marketing'.

For businesses wishing to ward off the crippling effects of competition and to increase market share,

it is crucial that they understand the powerful marketing force that is behind the Internet.

Driven by unending globalisation,

increased competition and more particularly,

new consumer trends and technological developments,

marketing today is no longer what it used to be.

Businesses have to keep up with new marketing developments in order to stay ahead of the competition.

Keeping up to date with changes in demand and using technology to understand,

reach and satisfy customers are key.

The Internet is one of the most powerful tools available today to meet,

target and reach your customers.

In fact,

the most significant technological advancement that has created the greatest marketing innovation is the Internet.

The Internet continues to radically transform the way we do business.

Most critically,

the way businesses communicate with the consumer.

Consumers are now in control of the reins of purchasing power.

It is the customers who are calling the shots.

And this has become possible,

Business can no longer sell what they produce.

They have to listen to their customers,

understand their needs and produce what THEY want.

Businesses also need to realise that in today’s world,

! The Internet offers a vast array of marketing advantages and unmatched opportunities to reach more consumers than ever before.

The Internet cannot be ignored

Russia,

India and China) are all on the top ten list in terms of the sheer number of Internet users

This thorough,

easy-to-read report presents clear insights on how companies and governments can harness the enormous power of the Internet.

Contents:

- Prefacio

- Glosario

- social

Brick & Mortar (US$ miles de millones) Imagen 2.17 Ingresos de negocios virtuales clave (US$ miles de millones,

de marketing por Internet Imagen 5.1 Ejemplos de publicidad con banners Imagen 5.2 Cómo inspeccionar su sitio web como una araña Imagen 5.3 Ejemplos de metaetiquetas Imagen 5.4 Ejemplo de cómo añadir contenido útil a su sitio web Imagen 5.5 La función ColorSmart de Behr Imagen 5.6 Botones de medios de comunicación social provistos por AddThis.com Imagen 5.7 Página de Facebook de Excedrin Imagen 6.1 AdWords de Google Imagen 6.2 La herramienta para palabras clave de Google Imagen 6.3 La herramienta para palabras clave de Google: Un análisis más profundo Imagen 6.4a La herramienta para palabras clave de Google: Resultados para el mercado australiano Imagen 6.4b La herramienta para palabras clave de Google: Resultados para el mercado estadounidense Imagen 6.5 Espiar a la competencia Imagen 6.6 Ejemplo de un anuncio de Google Imagen 6.7 Anuncios de la red de Google

Imagen 6.8 Ejemplo de una caja de suscripciones Imagen 7.1 ¿Qué son los medios de comunicación social

? Imagen 7.2 Posibilidades de compartir en línea Imagen 7.3 El efecto viral de compartir en sitios web sociales Imagen 7.4 Los Top 3 de sitios web por visitantes únicos (millones) Imagen 7.5 Presupuestos de marketing social– Empresas de EEUU Imagen 7.8 La herramienta de investigación por encuestas de Facebook Imagen 7.9 Ejemplo de una encuesta de Facebook Imagen 7.10 Investigación utilizando la función de intereses de Facebook Imagen 7.11 Crear un anuncio en Facebook Imagen 7.12 Sugerencia para un anuncio de Tourism Intelligence International en Facebook Imagen 7.13 Seleccionar su mercado en Facebook Imagen 7.14 Barómetro de confianza del consumidor y percepción de la marca Imagen 7.15 Uso de Google Alerts para gestionar la reputación de la marca Imagen 7.16 Mapamundi de las principales redes sociales,

Diciembre de 2010 Imagen 7.17 Sitios web sociales más populares por grupos etarios Imagen 7.18 La multitud de sitios web de medios de comunicación social Imagen 8.1 De la A a la Z: el logo de Amazon.com Imagen 8.2 Comparación de los precios de las acciones de Amazon,

Imagen 8.3 Ingresos históricos de Amazon (US$ miles de millones) Imagen 8.4 Tecnología: motor de la integración diagonal en Amazon Imagen 8.5 Principales socios destacados de Amazon Payments Imagen 9.1 El logo de Google Imagen 9.2 AdWords de Google Imagen 9.3 Comparación de precios de las acciones de Google,

Imagen 9.4 Ingresos históricos de Google (US$ miles de millones) Tabla 1.1 Características del marketing – Ayer y ahora Tabla 1.2 La transformación del marketing debido a Internet Tabla 7.1 Tiempo pasado en línea,

enero de 2010 Tabla 8.1 Hitos clave en la historia de Amazon Tabla 8.2 Adquisiciones y alianzas de Amazon Tabla 9.1 Hitos clave en la historia de Google Tabla 9.2 Lista de productos en Google Search

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